A Kuwaiti household name. We handle brand direction and full 360° marketing — campaigns built on the local calendar for every occasion, digital ads, PR and influencer campaigns.
The numbers
The brief
A name everyone already knows is a harder brief, not an easier one. Recognition is not the problem — giving people a reason to walk in this week is.
We build the year around the Kuwaiti calendar. Every occasion gets a campaign, and the content is made to drive an action — a visit, an order, a call — not just a view.
Occasion-led campaigns, digital advertising, PR and influencer activation, plus the launch of the sub-brand Daily by Mr. Baker, which we also run. The group has since handed us its full portfolio — Kanafani, Abu Saleem and Mr. Subs.
This is part of our social media management in Kuwait.
How it ran
One direction across the group, so every sub-brand still reads as family.
Campaigns built on Kuwait’s occasions rather than a generic content grid.
Food photography, video and design produced by our own team.
Digital ads behind the campaigns that deserve reach.
Monthly performance review, with next month’s plan adjusted to it.
The work
“They took the whole thing off our hands — the shoots, the design, the captions — and it finally looks like one brand instead of five different people posting. That consistency is what we were missing.
Tell us about the business and we’ll come back with a plan.
